Exterion Media Spain creates wrapped bus for Valencia Moto Grand Prix
For the third year running Exterion Media has partnered with the Valencia Moto Grand Prix to promote the sporting event with an eye-catching Out-of-Home campaign. This year saw Exterion capture the attention of both tourists and locals alike by wrapping one of EMT Valencia’s buses with images of motorcyclists racing along the side of the bus. The unique bus took to the city’s streets for four weeks, from 13th October to 9th November.
The Grand Prix Circuit of Valencia has been held in the city for over ten years and attracts the best motorcycle riders in the world from MotoGP, Moto2 and Moto3. Held on 7th, 8th and 9th November at the Circuit Ricardo Tormo in Cheste (Valencia), the race is the last of the motorcycle racing season and draws in huge crowds of over 100,000 sports fans to the city.