Exterion Media Spain wins the EMT Madrid bus tender - the biggest bus operator contract in Spain
Exterion Media won the EMT Madrid buses and parking contract, the biggest bus operator contract in Spain and the fifth largest in Europe. It will provide brands with fantastic advertising opportunities on 1906 buses and 10 parking lots in the Spanish capital. This contract will be effective from May 16, 2016.
In 2015, EMT transported 406 million passengers, providing extended levels of engagement with the Spanish audience as well as numerous tourists and international audiences.
This award consolidates Exterion Media’s position as a leader in transport advertising in Spain; now managing advertising on more than 4,000 buses across the major cities, including Madrid, Valencia and Sevilla.