Exterion Media becomes a leader in transport advertising across Spain
Exterion Media recently won the contract to advertise on 400 urban buses and four trams travelling across the city of Seville. This provides a fantastic opportunity for brands to reach and engage with Spanish and international audiences in this touristic city.
Seville trams provide a spectacular advertising format for brands, creating opportunities to maximise their impact in the busy city centre.
This new contract is a great addition to Exterion Media Spain’s extensive portfolio of bus formats, which already includes buses in Madrid, Valencia, Palencia and León. Borja Balanzat, Managing Director at Exterion Media Spain, commented on this new acquisition: "Exterion Media is the leading OOH advertising company in Spain for large format advertising, and, in the past three years, we have grown exponentially in the transport segment. With this new contract, Exterion Media is now also positioned as an OOH leader in transport, managing more than 2,000 buses across Spain”