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Brennans Infamous Bus Wraps make a Welcome Return to Northern Ireland

Brennans Bread fully wrapped Bus Belfast Northern Ireland

It’s been almost 5 years since Brennans bread wowed Northern Irish consumers with their impactful fully wrapped Buses, and now in 2015, Exterion Media is delighted to welcome back, what is perhaps one of the most iconic Bus campaigns of all time!

Brennans made a vibrant return to Bus Advertising this August with their signature yellow creative, acting as a 30 foot long replica of their famous family pan loaf.

Jessica King, Business Director at Mindshare commented:

“We are delighted to work with Exterion Media on the bus wraps for Brennans. It is a format that really drives impact for us in the NI market with an always-on presence. It is also a perfect fit for our current strategy and we look forward to seeing the buses on their routes in both Belfast and Derry”

The campaign was planned and bought by Mindshare Ireland and Kinetic Ireland.

Brennans Bread fully wrapped Bus Belfast Northern Ireland

Photo: Natasha Downey (Exterion Media), Ivan Hammond (Brennans) and Bronagh Lawlor (Kinetic Ireland).