Questions? Feedback? powered by Olark live chat software

Advertising in the North East

We know your local audience

Advertise with Exterion Media and your local audience will know you

Exterion Media is the market leader in Outdoor Advertising on transport networks throughout the North East area. The North East is home to 2.3 million people, a high proportion of whom are ABC1, making them highly valuable for advertisers.


Exterion Media is responsible for media opportunities on:-
  • 95% of the bus network in the North East area
  • 99% of National Rail opportunities in the North East area
  • Tyne and Wear Metro network
Reach as many local people as possible

We have a dedicated team based in the North East, with in-depth knowledge of how you can reach your local consumers with our media. We will even help put your advert together, with our free design service.

Call 0800 80 85 619 today to speak to your local Account Manager or enter your details into the form on the right and we'll be in touch.

Advertising with Exterion Media on local buses, trains and trams will expose your business to more people than your local newspapers and commercial radio stations combined!

Click on the boxes below to read more about each type of advertising in the North East


  • Why use Bus advertising in the North East?

    Buses in North East

    1.8 million people in the North East have seen Bus advertising in the past week

    Did you know?

    • The average Bus covers over 700 miles every week, advertising your message to new audiences every day as they make their way around their routes.
    • 86% of people can recall a Bus advert they’ve seen.
    • There are 184 buses travelling down New Bridge Street in Newcastle every hour – they’re everywhere!

    It’s not just those people on the outside being exposed to Bus advertising. There are a staggering 207 million passenger journeys in the North East every year, with 76% of people thinking Buses are a big part of the community.

    So if you want to be big, be bold and be seen then Bus is right up your street!

    How It Can Work For Your Business

    Bus advertising example

    Hays Travel – Testimonial

    “Buses have one big advantage over all other forms of outdoor activity.  They move. Which means they, and we, can be seen all over the North East. As well as Buses we use a mix of media - TV, Radio and Press. To find out if this mix is working for us my team regularly asks customers where they heard about Hays. No surprises for guessing that Buses always come up. It’s not just that they have seen them, they say it was the advert on Buses that prompted them to come in store.”

    Helen Curran, Marketing Manager, Hays Travel

  • Achieve Reach with National Rail advertising

    Rail advertising in North East

    6 million passenger journeys were made last year across 50 Northern Rail and First TransPennine Express commuter stations

    The average traveller spends 7 minutes waiting for a train and 13 minutes travelling looking at advertising. National Rail advertising is ideal for call to action campaigns as potential customers have the time to absorb the details of your advert and even dial a number or access a website as they wait. Research shows that the longer consumers spend looking at adverts, the more likely they are to remember and act on them.




  • Metro advertising

    10 million Metro passenger journeys made a year

    With 77.6 million passenger journeys on the network each year, Tyne and Wear Metro is essential to the everyday life of consumers in Tyne and Wear. A mixture of underground and overground stations, the network covers shopping centres, business and industry hubs, sports grounds, universities, seaside resorts and entertainment spots as well as being a direct means of travel to the airport.

    The Metro gives advertisers the opportunity to talk to local consumers in a captive environment as they make and wait for their journeys, creating a special connection with consumers and ensuring that your business is seen and remembered on a daily basis. 10 million passenger journeys a year are made by people on the way to the shops so Metro advertising gives you the perfect opportunity to influence them just before they hit the high street.

    How It Can Work For Your Business

    “Metro Radio Arena has used panel advertising on the Metro and National Rail for many years and it forms an integral part of our marketing initiatives. Due to the wide demographics reached, it proves to be an invaluable advertising tool for the wide range of events we promote to the North East public.”

    Paul Tappenden, Marketing Director, Metro Radio Arena Newcastle


0800 80 85 610

Call us today to speak to an Account Manager from your local area

Contact Us

Mandatory fields *

View our privacy policy

Call us today to discuss your campaign - 0800 80 85 610