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Advertising in Norwich

Bus Advertising in Norwich

Norwich is a city infused with a rich character and offbeat charm. Norwich city pulls in a global audience as a result of Norwich International Airport which is located in the heart of the city. The Airport is accessible to over 1.5 million residents from surrounding towns making Norwich an attractive city for tourism.

The city is famously recognised for their football team – The Canaries who regularly host matches at the local stadium attracting sporting tourists from across the nation.  

(Source: UK Annual Report Statistics, Experian, Census 2011, TGI)

Norwich Audience

Norwich has a growing population of over 210,000 people.  The city is vibrant and youthful with 24% of the population aged 25-39. Residents are economically driven with 50% of the population employed and 44% have home ownership illustrating that financial stability is significant to them.

Norwich residents are shoppers, with 52% of the population defined as impulse shoppers. They also enjoy holidays with 37% of the population saying they have travelled abroad in the last 12 months. Norwich residents are tech savvy, with 60% of the population saying they have downloaded an app in the last 12 months. 

Why use Exterion Media in Norwich

Bus Advertising in Norwich

Exterion Media have a extensive portfolio in Norwich including the Norwich Park & Ride portfolio, which provides the most effective way of advertising to this valuable audience

Norwich has 6 Park & Ride sites as well as Buses which cover the Airport, Costessey, Hardford, Postwick, Sprowston and Thickthorn sites.

Advertising with Exterion Media delivers far wider coverage than other tradition media and allows businesses to engage the urban audience while they are out and about on their day to day journeys.

  • 48% have seen Bus advertising in the past week

  • 32% of Norwich audience have not read a newspaper in the past year

  • A total of just 7% of Norwich audience are heavy radio listeners 

(Source: TGI 2015)



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