News
What’s going on at Global? Here you can find all the latest news on us, our audiences, products, innovations, people and culture. You can also browse the archive for older press releases.
25/02/2015
The Outdoor Media Centre (OMC), the industry body for the out-of-home (OOH) media sector, has appointed Alan Brydon, head of investment at Havas Media Group UK, as its chief executive.
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24/02/2015
A doughnut vendor’s sales have shot up 150 per cent thanks to an out of home (OOH) advertising first – serving promotions in real-time, using live point of sale (PoS) information, it was announced today.
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18/02/2015
Exterion Media, Europe’s largest privately held out-of-home advertising business, has launched EM Solutions as part of a wholesale restructure of its UK business. The new structure will put customer needs at the heart, with an increased focus on insights and tools to help customers get the most out of their advertising.
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17/02/2015
To launch their ‘guess the flavour’ competition, where people were asked to guess the mystery flavours of three different packets of crisps, the crisp company Lay’s ran a mouth-watering Outdoor campaign in Rotterdam.
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16/02/2015
Crimestoppers renews anti-drugs campaign ‘Drug Dealers Don’t Care, Do You?’
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06/02/2015
Dubbed "the big reveal", the executions, created by Human After All are inspired by some of the nominated films. The spot has been filmed in an Art Deco and Film Noir-style, and were produced by the French illustrator Malika Favre.
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04/02/2015
Exterion Media Netherlands is excited to announce it has signed an agreement for a special collaboration with the Dutch marketing and business consulting agency MeMo². Under the agreement, MeMo² will measure the impact and effectiveness of 130 of Exterion’s Out-of-Home (OOH) campaigns in 2015 using their MeMo² Outdoor Tracker ™.
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