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Bus Campaign Mapping

Our unique mapping software allows you visualise where your bus advertising campaign will be seen.

bus mapping Northern Ireland

Despite the many benefits of bus advertising, we appreciate that one of the key challenges is understanding exactly where your bus advertising campaign will be seen. With our unique bus mapping software we can generate maps using real bus route data that visually shows the areas across Northern Ireland where your campaign will be. We have recently updated our mapping software with newly enhanced visuals, using OpenStreetMap, to provide greater levels of detail and accuracy. 

Our mapping software can also plot specific retail outlets, local businesses (or any other location for that matter) to help visualise them in proximity to bus routes and your campaign. 

Ultimately, our bus mapping tool acts as a vital tool to reduce budget wastage and to support tactical campaign planning including; 

  • store/branch opening, subscriber recruitment in key geographical areas (e.g. gas supplier, home entertainment subscriptions such as broadband)
  • proximity targeting to outlets stocking certain products (e.g. bars & licensed venues, supermarkets, convenience stores etc.)
  • targeting competitor outlets and locations and up-weighting areas that are home to your target audience demographic

Outdoor poster advertising

Need to target a specific area? Contact us today.

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Bus Advertising Belfast Northern Ireland

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