Exterion Media UK appoints Client Sales Director and Head of Digital Sales

Exterion Media - Alex Russell and Sharon Wright

Exterion Media, Europe’s largest privately-owned Out-of-Home (OOH) company, has announced the appointment of Alex Russell as Client Sales Director and Sharon Wright as Head of Digital Sales. These key appointments follow that of Nigel Clarkson, Exterion Media’s Chief Revenue Officer, and signals Exterion Media’s ongoing investment in driving commercial growth.

As Client Sales Director, Alex is responsible in the development of long term, mutually beneficial, senior client relationships across leading brands. Prior to joining Exterion, Alex was Head of Client Partnerships at Time Inc. where she oversaw the strategic direction, revenue and share performance of the company’s client investment business, and led the commercial franchise development for the Fashion, Lifestyle and Homes brands. 

Sharon joins as Head of Digital sales to champion Exterion Media’s growing digital portfolio and drive digital revenues.  She comes from Zenith where she was Planning Director and has previously held roles at ESI Media and Channel 5. Active within the media industry, Sharon was Co-Chair of the AOP Commercial Committee and, most recently, spoke at the UK Brand Safety Summit. 

Nigel Clarkson, Chief Revenue Officer at Exterion Media, said: “Alex and Sharon are joining at an exciting time for the company as we ramp up our strategy to drive commercial growth and collaboration across teams – we’re thrilled to have them on board. 

“Alex brings with her a wealth of experience from both media owner and media agency side - perfect to drive our direct client relationships team. With thousands of clients in our business, it is important we have a strong team and strategy to help brands understand how best to deliver results in OOH and take advantage of our incredible data and insights. 

“Sharon is joining at a crucial point in DOOH’s evolution and will be playing a vital role in our digital strategy as our digital capabilities and products continue to grow apace. Also, with media agency and media owner experience, Sharon is another great hire in the digital space - following Andrea Marsh’s appointment in January to Head of Digital Strategy.” 

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