Hyundai brings Turning Petrol Heads to life with new lenticular T-side campaign!

Hyundai brought a new twist to our Creative Solutions lenticular offering on London Bus T-sides to advertise their brand new i30N vehicle.

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What was different?

Hyundai used three creatives in the lenticular printing technology rather than two. This created the illusion that the “Turning Petrol Heads” were literally turning their heads in three directions as the buses drove past – delivering more impact and engagement along the high street. 

Hyundai T-side London Bus

This two-week campaign was planned and booked with Exterion Media through AdCity and Havas.

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