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Word Around Town blog

Welcome to Word Around Town, our blog covering all things Out-of-Home. Great campaigns, useful insight, and key trends, from both inside our business and the media market place.



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Insights reveal urbanites intend to splash out on Christmas this year

21/12/2016

Research from Exterion Media’s award-winning consumer panel, work.shop.play. has revealed that over a quarter of urbanites think they’ll be spending more on Christmas this year, than they did last year!

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We've hit 100 ad-effectiveness case studies!

19/12/2016

We’re celebrating a milestone achievement this month. We’ve culminated 2 years’ worth of campaign effectiveness research across 30 brands and just recently added our 100th campaign case study to our online library.

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