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Word Around Town blog

Welcome to Word Around Town, our blog covering all things Outdoor. Great campaigns, useful insight, and key trends, from both inside our business and the media market place.



Night Tube gets the thumbs up at AdWeek Europe

27/03/2015

Last week the great and the good of advertising industry descended into Piccadilly to hear a series of panels, discussions and debates at AdWeek Europe. On Monday we kicked things off with “London: The 24hr Connected City”, a discussion about the impact of the soon-to-launch 24-hour Tube service in London.

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Exterion Media shortlisted for Connected Media Owner of the Year Award

26/03/2015

We're pleased to announce that Exterion Media has been shortlisted for a prestigious MediaTel Connected Consumer Award in the Connected Media Owner of the Year category.

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Converse celebrates its iconic Chuck Taylor sneakers

25/03/2015

They’re famous the world over. Loved by people across the globe as a way of expressing themselves and their creativity, Converse’s Chuck Taylor All Star sneakers have been worn for nearly a century by the likes of Kurt Cobain, Kristen Stewart and Harry Potter.

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It’s official - the London Bus is the second most iconic British design

25/03/2015

Design expert Professor McDermott led a panel of judges to decide the Top 25 Greatest British Designs of all time, as part of the Samsung Galaxy S6 Great British Design Study. The list also featured the Red Phone Box, the Tube Map and the Mini Cooper.

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work.shop.play. takes Time Out to discuss London

25/03/2015

Exterion Media’s research team has partnered together with Time Out London to run an exclusive online forum with work.shop.play. members.

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Night Tube: London’s happily ever after?

18/03/2015

It’s a familiar story on a Friday and Saturday night in London: midnight strikes and thousands of people put down their drinks, hang up their dancing shoes, and leave their parties to join the rush for the last tube home. It’s not exactly the modern fairy tale.

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Exterion Media's star bakers serve up a true show-stopper for Comic Relief

17/03/2015

On Thursday last week, media agency the7Stars hosted its annual Comic Relief Bake Off, challenging the media world to create cakes and bakes that Mary Berry would be proud of.

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The Underground stage is set for the Heathrow v. Gatwick debate

17/03/2015

They’re the two largest airports in the country, and if you’ve travelled on the London Underground recently you’ve almost certainly seen their expansion ‘show-down’ ads. For the last few weeks Heathrow’s ‘Taking Britain Further’ and Gatwick’s ‘Gatwick, Obviously’ campaigns have been armed with facts, figures...

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London: off the beaten track

13/03/2015

We’ve all heard of the London Eye. Who hasn’t snapped photos of Buckingham palace? But what about London’s lesser known gems- the wonderful (and sometimes surprising) sights and sounds of London you can only discover once you go off the beaten track?

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National Apprenticeship Week at Exterion Media

Apprenticeships: A day in the life

12/03/2015

To celebrate National Apprenticeship Week we've asked our very own Customer Solutions Apprentice, Yoanna Topalova, to say a few words about her role and offer advice to others seeking apprenticeships.

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