Tube carriage ads capture attention and drive people online

#IncreasingBrandAwareness

THE CHALLENGE

A specialist in a highly competitive market, the bespoke furniture brand wanted to increase awareness of their promotions and drive people to their website.

THE EXECUTION

Throughout the course of 2015, a bespoke furniture brand ran an extensive advertising campaign inside London Underground tube carriages (on TCPs). 

In order to capture the effectiveness of this campaign, we measured campaign metrics over 4 weeks, between the 7th of September –  the 4th of October. 

To see the results of this campaign, download the study below:

                                       

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