Bus ads along with Social Media and Radio amplified a campaign for a chocolate bar brand

#IncreasingPurchaseLikelihood

THE CHALLENGE

The household brand wanted to raise awareness of its new chocolate bar, and ultimately drive consideration and purchase of their new product. 

THE EXECUTION

In October 2015, a household brand ran a Bus advertising campaign in London to raise national awareness of their new chocolate bar.

To see the results of this campaign, download the case study below:

                                   


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Please click on the link below to see other related case studies: 

The Bus ads increased consideration to buy the chocolate bar in the next month 


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