DX3 digital screens throughout LU helped increase awareness, driving tube users to take action

#IncreasingAwareness

THE CHALLENGE

Five different brands looked to use DX3 screens on London Underground, to reach and influence premium London audiences.

THE EXECUTION

In November and December 2017, Exterion Media carried out an ad effectiveness research study looking at 5 different brands running high impact campaigns on their new DX3 digital formats throughout the London Underground.

To see the results of this campaign, download the case study below:

                                       


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