Iconic digital screens at Canary Wharf prove highly effective, as ads resonate with commuters and show audience synergy

#ShowingAudienceSynergy

THE CHALLENGE

The council of a major European capital wanted to drive investments to its area and chose the iconic digital screens at Canary Wharf in order to reach one of London’s most premium audiences.

THE EXECUTION

In March 2017, Exterion Media ran an ad-effectiveness research study looking at 8 different brands running high impact campaigns on the digital screens at Canary Wharf,

To see the results of this campaign, download the case study below:

                                       

 





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