LU campaign drove positive brand perceptions of a French pastries brand

#DrivingPerceptions

THE CHALLENGE

To help to drive positive perceptions of a French pastries brand

THE EXECUTION

In August 2018, a French pastries brand ran a campaign on Exterion Media formats in London on the London Underground  6 sheets, along with sampling outside Kings Cross St. Pancras.

The campaign ran for two weeks from 27th August – 9th September 2018

To see the results, download the case study here:

                                           


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