The campaign increased action towards and future interaction with an ice cream brand

#DrivingBrandConsideration

The Challenge

To focus on how a tennis association’s sponsorship drove consideration towards and ice cream brand.

THE EXECUTION

In July 2018, a tennis association ran a campaign on our formats in London for two weeks.

They ran multi-format campaign across a London train station, a London underground station and an event shuttle-bus. 

To see the results of this campaign, download the case study below:

                                           


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The campaign drive positive perceptions of the tennis tournament


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