Edinburgh Rail campaign drove awareness of Morton Fraser law firm


#DRIVINGINTERACTION

THE CHALLENGE

Morton Fraser wanted to drive awareness, as well driving discussion of and interaction with the brand.

THE EXECUTION

In October 2018, a law firm ran a multi-format campaign on Exterion Media formats in Edinburgh.

They ran a campaign in Edinburgh Haymarket Rail station on four formats: ticket gateways, floor graphics, glass vinyls and stands, with interviewing taking place between the 1st-5th November 2018.

To see the results of this campaign, download the case study below: 

                                       



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